Analytics

Matomo implementation, ethical analytics with your data under control

We are an official partner in the Matomo network. We implement Matomo Cloud or Matomo On-Premise, configured for GDPR, with no advertising, no profiling, and visitor data under your control. We work in Romanian, English, and French.

Anyone can install Matomo. The difference is what comes next.

The installation itself takes an hour. What decides whether the numbers are correct comes after: consent that genuinely stops measurement until it is given, a tracker that blocking lists do not stop, the real visitor address when you sit behind a CDN, and archiving that does not lock up the panel.

This website runs exactly the setup we deliver: a tracker served from its own domain, nothing loaded before consent, a separate instance with its own database.

See how it is configured here
Webdiman, Matomo implementation partner

Matomo Cloud or Matomo On-Premise

The same platform, two ways to host it. We help you choose by budget, traffic, and who should look after the server, then implement the option you pick.

Matomo Cloud, with no server to maintain

Hosted by InnoCraft, the company that develops Matomo, with data stored in Europe and a data processing agreement included. We configure the sites, the tracker, goals, reports, and team access.

Matomo On-Premise, on your infrastructure

Installed on your servers or ours, with its own database. The data never leaves the infrastructure you chose, and we can take over updates, archiving, and backups.

What we deliver

The components are chosen according to who hosts, how much traffic you have, and what you need to be able to demonstrate if somebody asks.

Your own On-Premise instance

Matomo on your servers or on ours, with its own database and backups. No account shared with other clients and no traffic data reaching a third company.

A tracker the blocking lists do not stop

Blocking lists stop the usual Matomo file names, and an analytics subdomain is treated as a third party. We serve the tracker from the site's own domain, so the measurement does not lose a share of the visits.

Consent that actually stops things

Nothing loads before acceptance, and a refusal is remembered. The cookie policy describes exactly what is stored, so the answer stays the same when somebody asks.

Migration from Google Analytics

We import the history where possible, run both in parallel for a while, and compare the numbers, so the switch does not look like a sudden drop in traffic.

Ethical analytics, configured for GDPR

Measure what helps you decide without following people around. The principles below are applied in the configuration, not only written in the privacy policy. We do not replace legal advice, but we give your lawyer everything they need to check.

Minimal, anonymised data

IP addresses are anonymised, reports that follow individual visitors are switched off where they are not needed, and personal data stays out of addresses and events.

Limited retention

We set how long raw data and reports are kept, and old data is deleted automatically. Nothing stays stored once it no longer serves anyone.

Consent where the law requires it

In Romania, as in many EU countries, analytics that stores anything on the device needs consent. In France, the CNIL allows measurement without consent for a strict configuration, which Matomo Cloud and Matomo On-Premise from version 5.9 apply with a single setting. We verify it for clients there, and we work with them in French too.

No advertising and no resale

The data is not used for advertising, profiling, or any other purpose. You receive the data processing agreement, the wording for your privacy policy, and the opt-out for visitors.

How we work

Measurement starts from the decisions you want to make, not from the list of available reports.

We agree what needs measuring

Which decision depends on each number. What helps nobody is not measured, because every extra event needs maintenance year after year.

We install and isolate

Its own instance, a separate database, and archiving from scheduled tasks rather than from the browser of the first visitor who opens a report.

We verify the data

We confirm the real visitor addresses, the geolocation, the exclusion of your own traffic, and that nothing leaves before consent.

Based in Romania, working across Europe.

We work from Sighetu Marmației, Romania, with companies across Romania, the European Union, and beyond, remotely, in English or French, and within an EU time zone.

Do you want analytics without Google, with the data kept by you?

Tell us what you measure today and what you need to know. We will say plainly whether Matomo is the right choice or whether something else is more urgent.

Discuss a project